Some stories are best told visually

CGI animations offers you the ability to tell a story, take your audience by the hand and show what your product is all about. An animation can range from a few seconds to a complete feature film.

There are many forms in which an animation can offer added benefits. For example demonstrating product properties, see-through animations, interactive animations and many more.

Animation can go from line drawings all the way up to photorealism. As each product is different it also requires that each animation has its own specific character.

Some stories are best told visually

CGI animations offers you the ability to tell a story, to take your audience by the hand and show what your product is all about. An animation can range from a few seconds to a complete feature film.

There are many forms in which an animation can offers added benefit. For example demonstrating product properties, see through animations, interactive animations and many more.

An animation can go from line drawings all the way up to photorealism. As each product is different it also requires that each animation has its own specific character.

Working process
animation

BRIEF
We listen to your objectives and goals to understand the story you wish to convey along with your target audience, deadline and budget requirements. 

STORYBOARD
Creating a storyboard might just sound like an extra step in the process, but trust us — it’s a step you won’t want to ignore. Like a script, your storyboard visually guides you throughout the production process. You can get others’ feedback early on and make simple adjustments to your storyboard, rather than making significant changes while rendering.

Model
3D models can be created from scratch or imported from AutoCAD. Once the model is approved, it will be rigged and textured preparing the model for animation and lighting. 

ANIMATE
Animations bring objects to life through movement. A previsualisation (previs) forms the bridge from the initial storyboards to the final production stage. Here we can fine-tune camera movement, angles, staging and timing of the animation.

RENDER
During the rendering process, what has been done in modelling, rigging, animation, shading, texturing and lighting will be merged together and rendered into frames. Rendering can be done in a short period using render farms.

POST
The three main phases of post-production are compositing, sound editing, and video editing. The animated video is exported based on your technical requirements and delivered to you! 

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